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Using Defined Careers Alongside Naviance

Naviance tells students what careers might fit them. Defined Careers lets them find out for themselves — by doing the work.

If your district uses Naviance, you already have a strong foundation for college and career planning. Naviance does several things exceptionally well: it guides students through career interest assessments, supports course planning aligned to postsecondary goals, manages the college application process, and connects students to scholarship opportunities. For many districts, it's the backbone of their school counseling program.

But there's a question Naviance wasn't designed to answer: What does it actually feel like to do this work? A student can complete StrengthsExplorer, identify an interest in healthcare, and build a four-year course plan around it — all within Naviance. What they can't do is assess a patient, interpret lab results, or draft a care plan. They can plan for a career, but they can't experience one.

That gap — between career planning and career experience — is exactly where Defined Careers fits.

What Naviance Does Well

This isn't about replacing Naviance. Districts invest in Naviance for good reasons, and those reasons hold up:

  • Career assessments. StrengthsExplorer, Do What You Are, and career cluster inventories help students discover what fields align with their personalities and interests.
  • College planning. SuperMatch, college comparison tools, and the application tracker streamline the entire postsecondary planning process for students and counselors.
  • Course planning. Students build multi-year course plans connected to their career goals, and counselors can monitor progress across the building.
  • Scholarship matching. Naviance connects students to scholarship opportunities aligned to their profiles and goals.
  • Data and reporting. Counselors get visibility into student plans, career interest trends, and college application outcomes across the school.

These are valuable capabilities. The issue isn't what Naviance does — it's what happens after the assessment results come in and the career interest is identified. In most schools, the answer is: not much. The student has a label ("I'm interested in engineering") but no firsthand understanding of what that interest means in practice.

The Gap: From Career Interest to Career Understanding

Career assessments are a starting point, not a destination. When a student's Naviance profile says they're interested in business and finance, what do they actually know? They know the assessment mapped their responses to a career cluster. They may have read a description of what financial analysts do. They might have browsed salary data.

What they don't know is whether they'd enjoy building a financial model, analyzing market data to make a recommendation, or presenting a business case to stakeholders. They don't know whether the day-to-day work of that field energizes them or bores them. They don't know because they've never done it.

This is the gap that shows up years later, when students change majors (the national average is nearly three times), drop out of programs they thought they wanted, or enter careers and realize within months that the work isn't what they expected. Better career experiences in K-12 directly reduce those costly misalignments.

How Defined Careers Complements Naviance

Defined Careers adds the experience layer that Naviance's planning tools are designed to lead toward. The two platforms serve different purposes that connect naturally:

  1. Naviance identifies the interest. A student takes a career assessment and discovers a strong fit with health science careers.
  2. Defined Careers provides the experience. That student completes a virtual internship in healthcare — assessing patient symptoms, recommending treatment plans, interpreting diagnostic data, and building a professional portfolio of their work.
  3. The student returns to Naviance with real knowledge. Now their course planning, college research, and career goals are informed by firsthand experience, not just a quiz result. They either confirm their interest with conviction or pivot before investing years in the wrong direction.

This workflow — assess, experience, decide — is what career readiness should look like. Naviance handles steps one and three. Defined Careers handles step two. Together, they create a complete career development pathway.

What "Career Experience" Looks Like in Practice

When we say students "experience" a career through Defined Careers, we mean they complete the same types of tasks that professionals in that field perform. These aren't career research worksheets. They're authentic projects with professional deliverables:

  • A student interested in environmental science analyzes real pollution data and drafts an environmental impact report
  • A student exploring architecture creates scaled design proposals with material specifications and cost estimates
  • A student curious about marketing develops a brand strategy, designs campaign assets, and presents to a simulated client
  • A student considering law reviews case evidence, constructs legal arguments, and writes a brief

Each virtual internship also includes a mock interview with feedback, financial literacy components tied to that career's salary data, and portfolio-building tools that document the student's professional growth over time.

Practical Applications by Role

For CTE Coordinators

Use Naviance career cluster data to identify which career fields students are most interested in across your district. Then build Defined Careers virtual internship sequences into your CTE pathways so students experience those careers before choosing a concentration. A student who completes a virtual internship in engineering before enrolling in your pre-engineering pathway is making an informed choice — and they're more likely to persist.

For School Counselors

After students complete Naviance assessments in your counseling curriculum, assign Defined Careers projects that match their top career interests. When you meet with students for individual planning conferences, you'll be discussing what they learned from doing the work — not just what an algorithm suggested they might like. That conversation is fundamentally different, and the postsecondary plans that come out of it are stronger.

For Advisory Teachers

Advisory blocks are where many districts run their Naviance lessons — career assessments in ninth grade, college planning in tenth and eleventh, applications in twelfth. Add Defined Careers virtual internships between the assessment and planning phases. Students spend a few advisory periods working through an authentic career project, then return to Naviance planning with something real to build on. It transforms advisory from a compliance exercise into a genuine career development experience.

The Case for Integration, Not Replacement

Districts sometimes ask whether Defined Careers replaces Naviance. It doesn't, and it shouldn't. The two platforms serve different functions in the career development continuum. Naviance is a planning and navigation tool — it helps students and counselors organize the journey. Defined Careers is an experience tool — it gives students something substantive to navigate toward and make decisions from.

The districts that get the most value from both platforms are the ones that connect them deliberately: assessment data from Naviance informs which career experiences students pursue in Defined Careers, and those experiences inform the goals and plans students build back in Naviance. It's a cycle of discovery, experience, and informed planning that repeats throughout a student's secondary education.

Career assessments tell students what they might be good at. Career experiences show them what they're willing to work hard at. Both matter — but only one builds real readiness.

Getting Started

If your district already uses Naviance and wants to go beyond career exploration into career experience, the path forward is straightforward:

  1. Audit your current workflow. Where do students go after completing Naviance assessments? If the answer is "they research careers online," that's your gap.
  2. Identify a starting point. Pick one program — advisory, a CTE pathway, or a grade-level counseling curriculum — and pilot Defined Careers alongside your existing Naviance activities.
  3. Connect the data. Use student career interest data from Naviance to assign relevant virtual internships in Defined Careers. Make the connection visible to students so they understand why they're doing the project.
  4. Measure the difference. Compare the quality of student career plans, the depth of their postsecondary reasoning, and their engagement levels before and after adding career experiences to your Naviance workflow.

Further Reading

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